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  • The White Lions of Lagos Ranked First In Sports Brand.

    Reporter: 9jafootyalert
    Published: Thursday, 6 February 2014
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    The White Lions of Lagos Ranked First In Sports Brand.
    Photo: codunitedfc.com

     The current Lagos State Federation Champions, C.O.D United have been ranked as the best Nigerian football club and sports brand on social media spaces by Alder Consulting, a renowned creative intelligence company.  The Alder Social Media report listed the club as the most effective in the use of social media in disseminating information and engaging its fans. The club ranked second overall in
    effectiveness in the sports category of social media behind Supersports.com and ahead of goal.com who finished in third place. The club also has been tagged as a social media icon alongside brands like GTBank, MTN and Guinness.

    Speaking on the ranking, Sola Aiyepeku, the executive director of the club said
    the club was delighted by the ranking and would continue to work hard to leverage all platforms to interface and engage its supporters. "We are pleased at the ranking and proud to emerge as the best Nigerian club on social media. It shows our social media strategy is working and our supporters are being engaged. Everyone knows that social media is the new
    frontier and we are glad our steps in this space is being noticed and acknowledged. We are however aware that there is still  more work to be done and we won't be resting on our oars."


    The White Lions who gradually making an impact in Nigeria football already has a growing fan base on their facebook page, twitter handle and Youtube channel where it airs highlights of games as well as interviews with players and coaches.

    Currently COD United is the only football club in Nigeria with an online TV channel and megastore.

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